The tobacco industry contested in court a new $2 million per year tax levied by the city of San Francisco.
The city used Litterati’s MAP capabilities to survey locations around the city to determine what percent of the city’s litter came from cigarettes.
The findings from the litter data research was so staggering that not only did the court rule in favor of the city, it actually ruled to double the tax to now bring in $4 million in annual revenue.
This capital is now used to help San Francisco keep itself cleaner.
To see if litter data can be of value to your city, fill out a short application & we can answer questions, give more information, share a demo, or give you whatever else you need to see if MAP and/or REP are right for your city.